Selling This Summer? Do These 3 Things to Stand Out in the Coachella Valley

The Coachella Valley housing market is balanced—but that doesn't mean it's easy. With more homes for sale than we've seen in years, buyers have options. And while prices are holding steady, the homes that sell fastest all share three key ingredients.

If you're thinking of selling this summer, here are the three most important things you need to do to get your home sold in today’s market:

1. Price to Compete, Not to Test

Let’s be honest—overpricing in a balanced market is a fast track to getting stale. Detached homes are currently selling with a 2.6% average discount, and buyers know they have negotiating room.

Instead of pricing high and hoping for the best, we recommend pricing just below the top of your market range to create buzz and drive multiple showings. Think of it as launching your home, not just listing it.

Pro Tip: Homes in Coachella are selling in just 33 days when priced right. That’s your benchmark.

2. Stage Like a Pro (Because Your Competition Will)

Buyers expect turnkey. Period. With nearly 3,700 homes on the market, yours needs to feel like the obvious choice.

• Declutter like you’re moving tomorrow (because you are).
• Neutral tones, fresh paint, and great lighting go a long way.
• Create a resort feel—you're selling the desert lifestyle, not just a structure.

Pro Tip: Curb appeal still counts. First impressions start in the driveway.

3. Make It Easy to Fall in Love

Today’s buyers are busy and picky. If your home is hard to see, cluttered with personal items, or smells like last night’s dinner, you’re making their decision easy—and not in your favor.

• Keep your home clean and showing-ready.
• Be flexible with showing times.
• If possible, vacate during showings so buyers can emotionally move in.

Bonus Tip: Professional marketing matters. Cell phone photos won’t cut it when buyers are scrolling hundreds of listings.

Bottom line: Pricing, presentation, and accessibility are your triple threat. Nail those three and your home will be the one buyers remember.

Ready to get your home summer-sale ready? Let’s build your custom plan and launch with impact.

Book your strategy session today.